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RSCVA’S ANNUAL “BLUE GENES JAM®” LIFESTYLE FESTIVAL TO CELEBRATE INVENTION OF BLUE JEANS IN RENO, NEVADA

A new event is coming to Reno Tahoe USA! The Reno-Sparks Convention and Visitors Authority (RSCVA) announced today the creation of a new special event, to debut on October 2-4, 2015, celebrating the invention of one of the world’s most iconic products – riveted denim “blue jeans”- by Reno tailor Jacob Davis in the early 1870s.

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According to RSCVA President and CEO Christopher Baum, “The fact that the world’s favorite item of clothing was invented and patented in Reno by Mr. Davis is unknown to most locals, and many denim fans worldwide… but not for long.”

“Blue Genes Jam®” will be a three-day lifestyle festival featuring numerous fun and unique activities around Reno, Sparks and North Lake Tahoe, including: rock and country music concerts; “Jeaneology,” scholarly presentations on the history of blue jeans and their impact on popular culture; the “Jean Pool,” a retail marketplace for vintage jeans, designer denim and accessories; “Jean Therapy,” special discounts at area health spas; the “Blue Jean Ball,” a banquet and silent auction benefitting the Nevada Humane Society; “Jacob’s Joint,” a pop-up bar and restaurant; “Pop(corn) Culture,” a mini-festival of milestone films in the history of blue jeans, such as James Dean’s “Rebel Without a Cause”; and denim fashion shows by international jean manufacturing companies, both large and small.

The concept for Blue Genes Jam® got its start more than a year ago, when Baum received a telephone call in his office from Mr. Robert Wexler of Reno.

According to Baum, “Mr. Wexler had heard me being interviewed on a local radio station and thought I would be interested in a little-known historical fact about our city.”

Wexler shared the story of a tailor named Jacob Davis who had patented his invention of rugged work pants while working at his shop in downtown Reno (on Virginia Street, where the “Knitting Factory” is currently located), and how a group of civic-minded residents (including Mella Harmon, then of the Nevada Historical Society, and former state archivist Guy Roche) worked with the Reno Historical Resources Commission to place a commemorative plaque at the site in May 2006.

Said Baum, “I thanked him for the fascinating information, and promised to get back in touch if I ever found a way to use it to benefit the future growth of tourism in Northern Nevada.”

In the months that followed, Baum would take a few minutes here and there to scour the Internet and bookstores for more details about Jacob Davis and his invention. He learned that the inspiration for Davis’ breakthrough idea occurred when a woman entered his tailor shop in January 1871 complaining that her husband’s work pants kept ripping, due to the rough demands of his job. Davis sewed a new pair of cotton

duck cloth pants for the man and, spying some hardware he normally used for horse blanket straps, added copper rivets to all of the key stress points. The copper riveted pants were a huge success, and soon he was swamped with hundreds of orders, at the premium price of $3.00 a pair. Demand grew further when he started offering the pants in tough, indigo blue denim fabric. Sensing that he had a bona fide hit on his hands, Davis reached out to his fabric supplier – Levi Strauss & Company of San Francisco – to see if they might be interested in helping him pay the $68.00 required to fund the patent application process. On August 9, 1872, “Jacob W. Davis, assignor to himself, and Levi Strauss & Company” submitted the patent application, written and signed by Jacob Davis, who was credited as “Inventor” on the accompanying illustration. On May 20, 1873, the United States Patent Office granted Davis and Levi Strauss & Co. Patent No. 139,121, and a multi-billion dollar fashion industry juggernaut was born, continuing to this day in the United States (where the average American owns a staggering seven pairs of blue jeans!) and virtually everywhere else around the globe.

Jacob Davis spent the rest of his life overseeing the manufacture of his invention for Levi Strauss & Co., selling his interest in the patent and manufacturing rights in 1907. His occupation in the San Francisco City Directory was listed as “manufacturer” in 1874, but by 1903, it had been changed to “capitalist.” He died in 1908 at the age of 77.

Once Baum had formed the basic concept for the Blue Genes Jam® (he dreamed up the name and RSCVA Special Projects Coordinator Ken Koser contributed the “genes” for “jeans” twist), he turned the project over to the entire RSCVA Marketing Department, which will work with local partners – such as concert venues and resort hotels, as well as those facilities owned and/or managed by the RSCVA – over the next 12 months to book the talent, attract the jeans companies and otherwise coordinate the creation of a brand new special event for the region.

“The RSCVA doesn’t normally produce our own events,” said Baum. “But in this case, I am confident in my team’s ability to take a great idea and turn it into a fantastic asset for the region, attracting denim fans from around the country – and around the world – to Northern Nevada.”

According to Baum, “The story of blue jeans started right here in Reno with Jacob Davis, and Levi Strauss & Co. helped make his product into a worldwide work wear and – eventually – fashion staple. But other manufacturers – from Wrangler and Lee to Lucky, Ralph Lauren, Cinch, Ben Davis, and many others – and boutique selvedge/raw denim companies – like the eponymous Jacob Davis, Mister Freedom, Roy Denim, Rogue Territory, imogene + willie, Left Field NYC, and Raleigh Denim Workshop, to name just a few – keep the momentum going today. We look forward to welcoming them all to “The Birthplace of Blue Jeans” on the first weekend of October, in 2015 and every year after, because as those of us fortunate to live and work in Reno Tahoe USA now like to brag, “We have copper rivets in our genes.”

To keep up-to-date on details of the Annual Blue Genes Jam®, please go to the event website, www.BlueGenesJam.com.

Happy 150th Birthday Nevada!

Nevada will be celebrating its 150th birthday this month! There are plenty of fun things to do in the Reno area all month long that will get the celebration going and stir up some Nevada pride until the big day on October 31st.

The Nevada Museum of Art exhibit titled The 36th Star: Nevada’s Journey from Territory to State displays significant objects and documents that tell the story of Nevada’s journey to statehood, including the transcription of Nevada’s State Constitution that was sent from Governor Nye to Abraham Lincoln by telegram, the original copy of the Nevada State Constitution, artifacts belonging to Nevada’s first governor, and Civil War-era muster rolls that have never been displayed. The exhibit is on display through November 2, 2014. For more information on this event please visit http://blog.visitrenotahoe.com/nevada-museum-of-art-the-36th-star/.

In various locations throughout Reno and Sparks, the Home Means Nevada event consists of a reading of the Nevada-themed story written by Mark Twain. This reading will be accompanied by music from Shiloh, which will be performed by Julie Machado & Tim Gorelangton. These readings take place on October 1, 2, 9, 19, and 29 of 2014.

The NV150 Western Heritage Festival pays tribute to Nevada’s most significant industries- ranching, mining, railroading, gaming, and the military, and it celebrates their important roles in our state’s history. The festival also celebrates Nevada’s culture and heritage through music, poetry, crafts, and more. It takes place on October 4, 2014 in Victorian Square, Sparks.

At the Pioneer Center for the Performing Arts in Reno you can come watch the Classix Two Home Means Nevada Concert. Over three days in October (the 11, 12, and 14) the Reno Philharmonic Orchestra and Choir, along with the Washoe County School District 6th Grad Honor Choir and UNR piano professor Dr. James Winn, will perform a new arrangement of Home Means Nevada. This performance will also feature Desert Garden by Reno born composer Sean Shepherd, Lost Vegas by Michael Daughtery, and Tchaikovsky’s Piano Concerto No. 2.

One more event before Nevada’s big day is the 4th Annual Nevada Day Governor’s Banquet. This event, which will be held on October 28, 2014 at the Grand Sierra Resort in Reno, is both a gala tradition and a fundraising event led by Nevada’s Governor Brian Sandoval. The evening will feature special guest speakers, live entertainment, a silent auction, a Nevada birthday cake cutting ceremony, and more! A portion of the proceeds will go to the Boys & Girls Clubs of Nevada, as well as the non-profit Nevada Day, Inc.

The celebration expands into Virginia City on October 31st with four events to keep the party going. Starting in the afternoon, an unveiling of Steven Saylor’s portrait “Nine Cheers for the Silver State”. This portrait depicts when Virginia City got the news of Nevada’s statehood. The unveiling of this portrait will be followed by a reception, where paintings will be sold to benefit the Comstock Foundation of History and Culture. After the reception, the Virginia City Statehood Parade will cruise down C Street and is expected to be the largest parade in the state for the celebration. Following the parade, children are invited to spend the night trick-or-treating around town. The child-friendly fun starts at 5pm with a costume contest, and all shops will be open late to make the event fun and safe for everyone. At 7pm the Nevada 150 Masquerade Ball begins at Piper’s Opera House. Participants are encouraged to don “period attire”, such as Victorian era or Steampunk costumes. The Ball is comprised of a meet and greet with dignitaries, champagne and hor d’oeuvres, and live music and dancing to bring our state’s birthday celebration to a close.
(For a full list of events and details please visit www.nevada150.org/events-calendar/ and www.NV150Ball.com)

Reno Chamber Orchestra’s 40th Season

The 40th season of the Reno Chamber Orchestra began Saturday, September 20th and Sunday, the 21st, and the chosen program was the perfect lineup to start it off. William Barton, one of Australia’s leading didgeridoo players, was scheduled to perform alongside the RCO. However, due to an illness Barton was unable to fly into the states and last-minute changes had to be made. Fortunately, the RCO is filled with incredibly talented and eager musicians, and RCO’s principal oboist Rong-Huey Liu stepped up to fill Barton’s place. Her performance was captivating, and her obvious confidence made it easy for audience members forget that she had only had 24 hours to prepare herself to fill Barton’s highly-praised shoes. Alongside Liu and conductor Theodore Kuchar was a wonderfully diverse orchestra with musicians differing in age, gender, and race.  Witnessing such a wide variety of people on stage and in the audience shows just how far the power of music can reach, and the RCO is the perfect example of how easily it can bring people together.

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The orchestra performed four pieces varying in length and style: Mozart’s Oboe Concerto, Telemann’s “Water Music,” Peter Sculthorpe’s “From Ubirr,” and Mendelssohn’s “Scottish Symphony.” Even to RCO amateurs, it is easy to see how incredibly talented the orchestra is- individually and as a whole. It doesn’t take a PhD in music composition and performance to understand how much time and energy each musician has put into his or her part, and their passion for the music shined through with each and every note. The pieces chosen for the season opener were very unique, filled with special effects and non-instrumental sounds. For example, Telemann’s “Water Music” included measures that called for stomping by the orchestra. This was surprising to anybody in the audience who was unfamiliar with this movement and offered a comical element to the otherwise formal piece. In Sculthorpe’s “From Ubirr,” cellists created a distorted sound by sliding their fingers up and down the neck of their instruments, which added to the eeriness and mystery of the music. It’s these types of risks that demonstrate the orchestra’s skill set and deep understanding of the music, as well as their desire to not only play each note correctly, but to keep the audience entertained and sitting on the edge of their seats. This type of engagement allows for a unique and unforgettable experience.

The RCO’s 40th season opening weekend was a huge success. With multiple audience members recognized and congratulated on their steadfast support since the RCO’s first season, newer attendees were welcomed into the community with encouraging words of acceptance. The RCO’s goal of an all-inclusive experience allows for supporters new and old to come together in an organic and enjoyable way. This opening performance set a high bar for the rest of the season, and it was made clear by the fire in each musician’s eyes that they are not going to settle for anything less than exceptional for their 40th season.

Fall in love with Reno Tahoe’s Fall Festivities

Despite the relentless summer-like weather, fall is finally upon us! While donning a scarf and sipping hot chocolate may seem like something for the distant future, anyone who’s familiar with Reno Tahoe weather knows that can change in an instant. The Reno area is gearing up for all things autumn with a plethora of events for all members of the community.

Starting on September 24, Street Vibrations kicks of the season with their Fall Rally. The Wednesday through Sunday event offers enough music and motorcycles to satisfy any bike-lover’s dreams. Events throughout the rally include live music, scavenger hunts, and celebrity appearances by big names such as History Channel’s Paul Teutul Sr. and Danny Koker. With 250 vendors and 15 factory rigs, Street Vibrations will have everything motorcycle and more!

For those interested in a different kind of wild, the Animal Ark is holding a number of events throughout the month of October.  Their “Harvest Festivals” take place on October 4th and 18th, and promise an afternoon of animal watching. On these Saturdays, the Ark’s predators are given pumpkins containing their favorite treats. Visitors are encouraged to watch and take pictures as the animals work to open their pumpkins and enjoy their snacks. Another event hosted by the Animal Art is the Cheetah Run, which will put on its final run of the season on October 12th. At this event, cheetahs are allowed the rare privilege of running off their leashes demonstrating grace and incredible speed. Watching these wild animals run free is sure to be an unforgettable experience.

Of course with October comes Halloween, which means that ‘tis the season for horror and spooky fun. The Aces Ballpark is hosting Fright Fest Production’s 9th annual “Slaughter House,” which is open Thursday through Sunday, starting October 3rd. For those who enjoy getting their heart rate up in a unique way, Northern Nevada’s largest indoor haunted house is for you! After a full redesign, this year’s House contains new rooms and scarier scenes that are guaranteed to keep your adrenaline pumping all night long. In addition to the Slaughter House, the ballpark’s “Fright” House District will be open for food and beverages to help you unwind after an evening of screams and scares.

Prost! Bavarian music, brats and beer gardens will be of plenty at Squaw Valley’s annual Oktoberfest, September 27 from 2pm to 6pm. Participate in a friendly competition of traditional games, or relax with a beer in hand and a view of the Sierra all around. Entertainment at the event is free. For $10, you’ll receive a specialty glass and first beer, $5 for additional beer.

A more kid-friendly event that is sure to entertain is the Andelin Family Farms Pumpkin Patch and Cornmaze Harvest Festival. Starting September 27th and continuing through the 1st of November, the family farm provides fun for participants of all ages. The harvest includes the crowd-favorite corn maze, which is designed to celebrate Nevada’s 150th year birthday. There will also be barnyard games, animals, and a pumpkin patch that guarantees a large selection of pumpkins perfect for carving and pie making.

So whether you’re a rowdy biker looking for loud music and new bike gear or a family interested in a peaceful afternoon, the fall season offers a number of festive events for all ages and interests. Check out the events calendar for a full list of fall events that are guaranteed to make this fall fun, family-oriented, spooky, or anything else you’re hoping for!

20th Annual Street Vibrations Fall Rally

More Riders, Gawkers and Celebrities

Thousands of riders and motorcycle enthusiasts will enjoy music, metal, motorcycles, amazing bikes, and TV celebrities during the 20th annual Street Vibrations® Rally Sept. 24-28 in downtown Reno, at Chester’s Reno Harley-Davidson and in Virginia City.

The 4th largest motorcycle event in the nation, Street Vibrations®, will take over the main streets in downtown Reno and Virginia City. Special event plazas, parking areas and event space in hotels/casinos will be filled with live entertainment and vendors selling everything from leather chaps, helmets, artwork and sunglasses to motorcycle boots, chrome, LED lights and insurance.

The event is free and open to the public.  Motorcycle participants pay a fee to take part in Street Vibrations® to participate in; poker runs, ride-in competitions, slow bike races, scavenger hunts and VIP parties. Registered participants receive a 5 day VIP parking pass, an official ride pin and an exclusive 20th anniversary Street Vibrations® 2014 shirt.

Celebrities

This year, co-founder of Orange County Chopper’s and star of the Discovery Channel’s reality TV series “American Chopper,” Paul Teutul Sr. and Danny Koker, star of the History Channel’s reality TV series “Counting Cars” will be joining in the fun.

Teutul, is a custom and production motorcycle manufacturer originally based in Orange County New York and the outspoken “American Chopper” TV star.

Koker is star of the reality TV series that chronicles daily activities at Count’s Kustoms, an automobile restoration and customization company he owns and operates in Las Vegas, NV.

Both Teutul and Koker will be available for photographs and conversations during “Meet and Greet” sessions at multiple venues during Street Vibrations®. Koker will perform with his band, Count’s 77 on Friday at 6 p.m. at the Jagermeister Stage on the El Dorado special events plaza.

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Virginia Street in downtown Reno will host multiple Street Vibrations® stages with non-stop music from live bands, Factory Rigs, vendors selling all things motorcycle, festival food booths and more from 10 a.m. to 10 p.m. Thurs. through Sat., Wed., 12 to 9 p.m., and Sun.,

10 a.m. to 5 p.m. Chester’s Reno Harley-Davidson® is also an official venue hosting vendors, live bands and festival food and beverages.

The Reno Ballroom in downtown Reno will host participant and vendor registration, vendor booths, the Tattoo Expo and meet and greet sessions with TV Celebrities.  The Reno Ballroom is also where you’ll find America’s Finest Custom Bike Builder’s Expo featuring cutting edge custom motorcycle creations and the Bike Corral, where registered participants can buy or sell a bike to private parties.

Virginia City

In Virginia City the action will be on “C” Street, the main street through the historic mining town.  Enjoy live music from a variety of bands and vendors from across the nation.

Some Highlights

Street Vibrations® will feature a Huey Lewis & The News concert at the Silver Legacy on Fri., Sept. 26, ceremonial flag raising on both Fri. and Sat., Sept. 26 & 27, police on parade led by Grand Marshall Paul Teutul on Thurs. Sept. 25 and Grand Marshall Danny Koker on Sat., Sept. 27.  The event includes a popular wet T-shirt contest and drawings to win Harley-Davidson® motorcycles. VIP registered participants will enjoy scavenger  hunts in downtown Reno and poker runs up to historic Virginia City and beautiful Lake Tahoe. Free, non-stop entertainment from live bands can be enjoyed by everyone at all venues.

Watch this short video from last year’s event!

The Great Reno Balloon Race 2014

It’s worth the wake! Be dazzled by hundreds of colorful balloons as they rise above Reno, September 5-7! It’s the largest FREE hot-air balloon event in the world!

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Glow Shows
Beginning at 5:00am on Saturday and Sunday, a handful of glowing balloons will act as a beacon to those sleepy spectators making their way to the launch field. Friday morning only is the Super Glow Show starting at 5:15 a.m. This new feature showcases 20+ balloons glowing and twinkling to music across the field.

Dawn Patrol
A trademark of The Great Reno Balloon Race worth the early rise, the show features a handful of balloons that are qualified to fly in the dark. This is a dangerous task as atmospheric conditions change drastically as the sun begins to rise. Balloonists glow, twinkle and fly along with choreographed music across a darkened sky, leaving the crowd awe struck. Saturday and Sunday only starting at 5:30 a.m.

T-6 Formation Fly Over
Each morning during the national anthem, just as the American flag is presented for Mass Ascension, spectators will be thrilled by a T-6 formation fly over. Thanks to our partnership with National Championship Air Races, visitors can experience just a brief taste of what the Air Races are all about.

Mass Ascension Launch
Starting at 6:45am on Friday, Saturday and Sunday, nearly 100 balloons will launch from Rancho San Rafael Park. The splendor of these unique and beautiful balloons thrills the crowd as they enjoy the multitude of vibrant sights and sounds in the early morning light.

Balloon Boulevard
Crafts, souvenirs, food and warm drinks await spectators at the concession line. Official posters may also be purchased here along with official Balloon Race clothing and memorabilia. We encourage you to visit and support our vendors as they are part of the reason this event continues to be free.

Check out the list of participating balloons this year – from Darth Vader, to the soccer ball, to Smokey the Bear, to chili peppers, to beagles to fish – this year’s event has it all!

26th Annual Best In The West Nugget Rib Cook-Off Set For August 27th through September 1st

The 26th annual Best in the West Nugget Rib Cook-off will run Wednesday, August 27, through Monday, September 1, 2014. This must-attend culinary, barbecue, music and craft festival is open 11:00 a.m. to 9:00 p.m. Wednesday through Sunday, and 11:00 a.m. to 5:00 p.m. on Monday. Admission is free!

More than 500,000 visitors and 230,000 pounds of ribs were served in 2013. The wide variety of activities within the event, including the Nugget World Rib Eating Championship, a carnival area with rides and activities, and top-notch entertainment – not to mention the best BBQ in the country  – all come together to draw thousands of people to Victorian Square every extended Labor Day weekend.

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Rib Cookers

Twenty-three of the world’s most decorated and talented rib cookers will feed event goers, while competing for a total cash purse of $14,500 and the title of “Best in the West” – a designation many cookers consider to be the ultimate prize in high-volume competitive BBQ.  In 2013, Famous Dave’s BBQ took home the title of “Best in the West,” their third time following wins in 2006 & 2007 at the event. Another top honor – the 2013 People’s Choice Award was given to Chicago Barbecue Co. See the full list of rib cookers here: http://www.nuggetribcookoff.com/About-The-Event/Cookers.html

2014’s winners will be announced on Monday, September 1, 2014 at the West End Stage at 2 p.m.

Rib Eating Competition

Major League Eating (MLE), the governing body of all stomach-centric sports, will host the 9th annual Nugget World Rib Eating Championship at 6:00 p.m. on Wednesday, August 27, at the Main Stage area. The country’s best competitive eaters, including Joey Chestnut will vie for $5,000 and the title of World Champion.  It’s estimated the top competitors will consume eight-plus pounds of meat during the 12-minute competition.

Entertainment

As always, the Nugget will welcome many talented musicians to be a big part of the celebration. Free headline concerts include: Lit on Wednesday, Eric Hutchinson on Thursday, Joan Osborne’s Soul Revue on Friday, Joe Diffie on Saturday, Jefferson Starship on Sunday and Robert Randolph & The Family Band on Monday. All headline concerts will be at 7:00 p.m. except Monday, which will be at 3:00 p.m. In all, more than 40 bands will play on multiple stages throughout the six-day Victorian Square event.

Shuttle Service

Daily shuttle service from the Legends at Sparks Marina will run Wednesday through Thursday from 5:00 p.m. to 10:00 p.m., Friday from 3:00 p.m. to 1:00 a.m. and Saturday and Sunday from 11:00 a.m. to 1:00 a.m.  There is no shuttle service on Monday. The pickup location will be in the unpaved lot between Fuddruckers and Popeye’s, and the drop-off location is the Sparks RTC Centennial Plaza.

Kids’ Area

There will be a children’s area located on the west end of Victorian Plaza. Children will delight in an array of rides and activities including:  an obstacle course, bounce house, slide and mechanical swing. Ride tickets will be available for purchase just outside the kids’ area.

New Cookers

New to the event this year are Hole In the Wall BBQ from Oregon and Yazoo’s BBQ from Mississippi. Four of the 23 rib cookers will be locate on Victorian Plaza near the movie theater. You will be able to find Desperado’s BBQ Rib Co., Yazoo’s BBQ, Butch’s “Smack Your Lips” BBQ and Hole In The Wall BBQ at this location.  Crafters and vendors will also be located at the East end of Victorian Avenue during the cook-off. See map: http://www.nuggetribcookoff.com/Maps-Directions/Event_Maps.html

Where to Burn your Time in Reno Tahoe

If the crazy weather is raining on your parade (literally) as you try to get to Burning Man 2014, let Reno Tahoe brighten your day!

Here is a list of things you can do to burn your time in Reno Tahoe – parties, activities, burner shops, food stops and more:

LEX Nightclub

You aren’t the only one who is stuck in town tonight – the DJs who were set to play at Burning Man are here in Reno with you! Come party with fellow Burners and Burning Man’s hottest DJs. No cover, no dress code. 10pm. Tonight!

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Aces Stadium

Watch the Reno Aces play Omaha in downtown Reno at Aces Stadium!

Nevada Museum of Art

Learn more about Nevada’s history outside of Black Rock City’s city limits. “The 36th Star” celebrates Nevada’s 150th anniversary!

Eat Fresh and Local Food

Enjoy some delicious eats before you head back out to the Playa. Here is a food lover’s guide to Midtown Reno that will surely have you drooling in no time.

Shop for More Burning Man Outfits

You can never have enough, right?! Here are a few of the top stores for finding the perfect Burning Man outfits and necessities for the Playa. Plus, we have included a list of a few essential you may or may not have packed!

Food for Thought for the Playa

Stock up on more great eats for your time in Black Rock City. Here are a few key stores that will have your favorite foods.

Hotel Deals

Let your friends know about these packages and deals for Reno hotel rooms to stay dry, clean and cozy before heading back out to the Playa tomorrow!

Burning Man 2014 Live Stream

Check out what’s happening on the Playa at Burning Man 2014 with this live stream of Black Rock City, NV:


Broadcast live streaming video on Ustream

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Burning Man Style Guide – Prepping for the Playa

Burning Man is the perfect place to show your true self. If you want to wear combat boots with a pink tutu- rock it! The playa requires a dress code of fun, funky, and downright exotically fabulous . Check out PHOTOS from previous years to get costume ideas, and hit up these local shops for affordable vintage, recycled, custom and one-of-a-kind clothing to complete your Burning Man ensemble. From dresses to jumpsuits, from faux fur coats to masks, these places have it all for you to be the most stylish – and YOU – on the playa.  Don’t forget, it’s going to be hot, hot, hot, during the day – so plan accordingly! P1780265

Here are a few stores top stores in the Reno Tahoe area to complete your Burning Man experience:

Junkees Clothing Exchange – 960 South Virginia St. – 775-322-5868

The Melting Pot World Emporium – 1049 South Virginia Street – 775-322-9445

Polyesther’s Costume Boutique – 655 South Virginia Street -  775-420-5050

Menagerie Costumes – 1999 South Virginia Street, #B -  775-322-5427

Prism Magic Clothing & Imports – 2161 Pyramid Way  – 775-356-5577

No matter what Burning Man look you decide, here are some essentials you’ll want to add to your costume:

-          Lights: A flashlight is helpful, but you need more than that to be seen at night. Wear glow sticks, flashing lights, EL wire, head lamps…  Anything and everything glowing!

-          Goggles: Essential for keeping the dust and dirt out of your eyes!

-          Shoes: Going bare-foot may seem like a good idea… I mean, you’re channeling your inner nature, focusing on self-expression, right? Unfortunately, going without shoes results in what is known as “Playa Foot”- a painful drying, cracking rash caused by prolonged contact with the alkali lake bed. Burning Man suggests bringing rubber Birkenstock clogs or boots that won’t get trashed by the alkali.

-          A broad brimmed hat with a cord: You’ll no doubt need a head covering… and having a hat with a cord will keep it on your head during gusts of wind.

*Also, don’t forget to leave out those decorations and costume items behind, keeping in mind the Leave No Trace mantra.. Feathered beaus may seem like a cool idea, but when you’re spending all your time picking up all the feathers you shed, you may want to reconsider.

Happy Burn!